Australians are spending less time on Facebook and much, much more on TikTok
- avawilliams012
- Feb 11, 2022
- 1 min read

Last week's announcement that Facebook's global number of daily active users has fallen for the first time in its 18-year history saw billions wiped off the value of its parent company, Meta.
At the time, chief executive Mark Zuckerberg partly blamed TikTok, saying, "People have a lot of choices for how they want to spend their time, and apps like TikTok are growing very quickly".
So what about in Australia? Are users Down Under leaving the old and embracing the new?
Right on cue, the Digital 2022 Australia report has been published, with a trove of fresh insights into where Australians are going online.
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